The iPhone 5S after its launch continues to go in gossips. First the modern features and the hype of a new iPhone has captured huge market attention, and now the expected drop in its price is a hot topic swirling in the rumors.
Last few days the market is hot with the rumor which gives an indication that prices for new model from Apple are soon going to drop. According to some reports, iPhone 5S might be available at $200 very soon. The mobile market is being really optimistic toward this expected change; and Apple seems to be now working to bring forward these changes. On the other hand, it is also expected that some bad news might be arriving soon that will smash all expectations for those who are impatiently waiting for a drop in iPhone 5S price.
The developers of iPhones have been running as smart company across the years. The company has ruled on the mobile phone souk and has a huge recognition in the world of business technology. Apple has always been coming up with several innovate features for all their devices. Moreover, all this creativity and innovations have always been travelling around software updates and the product technology’s markets. However, it would be first time when Apple has started bringing an innovation in their price strategy.
Though the majority of iPhone sellers as well as consumers are expecting a major drop in the pricing of iPhone 5S, the fact goes totally in opposite. It’s because the price for the latest model is likely to go up. The strategy behind this dramatic change in pricing means that Apple is going to reduce the prices because the iPhone 5S will see an increase in its price which suggests that more consumers would likely to purchase their new device, the iPhone SE, that will get benefit by this reduced value difference.
The 4-inched iPhone devices had a record selling in 2015. According to the statistics, more than 30 million of iPhones were sold in last year only which was significantly noted by Apple, and so now the company is in full mood of cashing the situation by an increase in the price of iPhone 5S. Apple is, in fact, trying to take an knock over psychology which will de-motivate the consumers from making a purchase of an iPhone 5S hence will pull their attention toward iPhone SE.
The past from Apple’s diary shows that the iPhone was an expensive make and gained a significant popularity as a device for well-off and wealthy community. However, the trends seem to be changed over time and the devices from Apple are in every-man’s access.
Likewise, Apple’s pricing strategy for its new model is looking forward to bring the iPhone device for the ample. Furthermore, the company has plans to especially target the users from South East Asia who are low at the affordability yet the dreams are high. The company has now changed the technology markets in such an innovative way by making iPhone a budget-offer.